LFL sales on UK high street may have shifted online slightly due to Omicron

by | Dec 17, 2021

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Britons splashed out at the start of December but the new coronavirus variant, Omicron, may have led some consumers to shift their spending online, the results of a closely-followed survey revealed.

According to BDO’s High Street Sales Tracker, total like-for-like retail sales jumped by 10.4% over the week ending on 12 December when compared with the same seven-day stretch one year before.

BDO highlighted that growth came about despite the “healthy” 6.42% rise in total LFLs seen one year before, in what was the first full week of physical trading after a month of lockdown in England.

 
 

However, where as in-store LFL’s were up by 16.95% off a weak base of -19.09% one year before, non-store LFLs increased by 2.87% off of a “very soild base” of 67.69% one year before.

It was the first positive reading for total non-store LFLs since the first week of November 2021.

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