Age Partnership is to provide equity release advice to Tenet Group’s network of advisers.
Tenet Group and Age Partnership have struck a deal which, they say, reflects the increasing demand for equity release.
Previously Tenet advisers would have found their own specialists to refer clients to, recognising that there is an increasing appetite for equity release, driven in part by the volume of interest-only mortgages coming to the end of their term.
TenetLime managing director Gemma Harle said: “We are pleased to welcome Age Partnership on board, giving our members an equity release specialist to refer to as appropriate. They will also benefit from preferential contract terms.”
Head of partnerships at Age Partnership Adam Carnall added: “The Tenet contract is a significant new partnership for us as. During the due diligence process we worked closely with the team at Tenet to ensure that the customer journey between the two companies will be as smooth as it possibly can be.
“Demand for equity release is growing significantly, which is also evident from our other recent partnership with Yorkshire Building Society. At Age Partnership we are committed to growing the market for equity release through our continued investment in a national television and press campaign targeted at the consumer audiences, and also a significant investment in raising the profile of equity release to the adviser community.”