M&G strengthens Technical Team with appointments of Kirsten Morgan and Shoaib Ahmed

M&G today announces the appointments of Kirsten Morgan and Shoaib Ahmed as Senior Technical Managers in its Technical Team, further enhancing its capability and expanding the support available to financial advisers across pensions, tax and broader financial planning.

Kirsten and Shoaib will report into Les Cameron, Head of Technical at M&G, and help shape the firm’s technical proposition. Their appointments come at a time when significant changes to pensions and tax legislation are being introduced, increasing demand for clear, expert guidance from providers.

M&G’s Technical Team plays a central role in providing advisers with high quality analysis and clear guidance on complex legislation and regulatory change. The team is recognised in the industry for its practical insight, depth of expertise and accessible educational content, supporting advisers in delivering better outcomes for clients. Throughout 2025 the team had nearly 30,000 advisers join their seminars and 85,000 downloads of tools and materials from the website.

With over 25 years of experience across Standard Life, Aberdeen and Prudential, Kirsten brings extensive technical consulting and product development expertise. A Chartered Tax Adviser, she is passionate about making the complex simple and is widely respected for translating detailed regulatory and financial planning concepts into clear, actionable insight for advisers.

Shoaib brings strong technical capability across trusts, estate planning and multifaceted client scenarios. Shoaib was previously a Technical Specialist at Rathbones, where he supported advisers with specialist insight into tax, trusts and pensions planning. He is a Chartered Financial Planner, a member of the Personal Finance Society, a full member of the Society of Trust and Estate Practitioners (STEP) and holds the STEP Diploma.

Les Cameron, Head of Technical at M&G, said: “I’m delighted to welcome Kirsten and Shoaib to M&G. Their deep technical expertise and practical approach will significantly strengthen our ability to support advisers with clear, dependable guidance across an increasingly complex landscape. With major changes to pensions and tax coming into force, their insight will be invaluable as we continue to invest in our technical capability and develop high quality guidance for the advisers we work with.”