New research reveals different generational attitudes towards wealth management – RBC Wealth Management

by | May 30, 2022

Share this article

  • Four in five affluent 25–34 year olds have a wealth management solution in place, and nearly a third (31%) have either started using a wealth management. solution within the last six months or plan to find one in the next six months.
  • 25-34 year olds placed most importance on getting advice on taxation, diversifying assets and efficiently planning for their future.
  • 55–65 year olds valued guidance on investment management the most highly.
  • 86% of 25-34 year olds would benefit from guidance on credit related products compared with only 16% in those aged 55 and older.
  • Respondents hesitated to apply for a wealth management solution because of a lack of knowledge or because the solution did not fit with their values.

New research conducted by RBC Wealth Management, part of Royal Bank of Canada, showed that four in five (79%) affluent 25–34 year olds in the UK have a wealth management solution in place and nearly a third (31%) have either started using a wealth management solution within the last six months or plan to find one in the next six months. 6% claimed to not need a wealth management solution.

When looking for a wealth management solution, 25-34 year olds placed the most importance on getting advice on taxation, diversifying assets and efficiently planning for their future, as well as advice on how to manage the responsibility and emotion of having wealth. This contrasted with 55–65 year old respondents who valued guidance on investment management the most highly.

The top reason why respondents hesitated to apply for a wealth management solution was because they lacked sufficient understanding of wealth management and the products and services available (29% of 25-34 year olds vs 9% of 55–65 year olds) or because the solution did not fit with their values (24% of 25-34 year olds vs 16% of 55–65 year olds).

The former highlights the lack of financial knowledge among the young and the latter shows how generations differ in their ideals and mindsets about managing money. While older generations tend to value building their wealth and businesses the most, the young are more concerned about investing responsibly and finding a purpose for their lives.

 
 

Commenting on the findings of the survey, Katherine Waller, Head of New Sales Delivery at RBC Wealth Management, said: “We found that a large proportion of younger respondents currently have or plan to have a wealth management solution in the near future. Even though this tech-savvy generation are familiar with accessing information and financial solutions online, the research shows that they are still eager to receive tailored guidance on the complexities of managing wealth.

“We know first-hand that younger generations place value on receiving insights and being constructively challenged on their views, and we play a key role in helping them understand financial products and the responsibility that comes with having significant wealth.

“Financial planning should not be viewed as something that only applies to older generations. It is crucial to demystify wealth management services in the eyes of the younger generation and educate them as early as possible on how to plan for their future as their future starts today.”

 

Vikram Anand, Managing Director, Relationship Management at RBC Wealth Management, added: “RBC Wealth Management’s significant experience in serving clients across multiple generations has provided us with a deep insight which allows us to understand and adapt to the changing attitudes towards wealth. This positions us perfectly to continue providing highly personalised solutions to clients, encompassing financial planning, trust and fiduciary services, investment management, banking and credit services.

“Through RBC’s global capabilities, we are also able to support clients’ complex personal and business needs, for example in global markets, investment banking or managing finances across borders.

“Looking to the future, RBC Wealth Management has adjusted its offering to better service a younger, more tech-savvy client-base, including delivering greater financial education through a range of communication channels, from face-to-face meetings to social media platforms. We work collaboratively in multi-generational teams to better reflect the clients we serve – both the older and younger generation within a family – and to ensure that values are recognised and represented across age groups.”

 

Share this article

Related articles

IFAM 121 | Navigating Choppy Waters | September 2023

IFAM 121 | Navigating Choppy Waters | September 2023

Summertime And ‘the livin’ is easy’ apparently. Well, that was according to Louis and Ella singing that fabulous song more years ago than even I can care to remember. However, as we wonder whatever happened to any decent summer weather here in the UK this year, the...

Trending articles

IFA Talk logo

IFA Talk is our flagship podcast, designed to fit perfectly into your busy life, bringing the latest insight, analysis, news and interviews to you, wherever you are.

IFA Talk Podcast - listen to the latest episode

x