Now live: This month’s New Insurance & Protection special edition of IFA Talk tackles a critical question for advisers: how can clients be best supported through a cancer diagnosis, and what role should protection planning play in that journey?
In this episode, Meg Bratley and Jenny Hunter are joined by Mark Stephenson, CEO of Reframe Cancer, to discuss how advisers can help clients navigate cancer support, the evolving landscape of patient needs, and where opportunities lie for proactive guidance and tailored protection solutions.
What this episode covers
- Key shifts in cancer care and patient expectations that advisers should be aware of
- How advisers and insurers can improve support during diagnosis, treatment, and recovery
- The role of specialist cancer navigation and why it can make a real difference for clients
- Practical opportunities and challenges for advisers over the next 12–18 months
This episode is essential listening for advisers looking to enhance their client support offering, understand the practical impact of a cancer diagnosis, and explore how tailored protection solutions can provide reassurance and guidance when clients need it most. In a market where empathy, expertise, and proactive guidance matter more than ever, this episode underscores why being equipped to support clients through serious illness is not just good practice; it’s a vital part of holistic financial planning.
Be sure to check out this episode and all other episodes of IFA Talk on Spotify, Apple Podcasts, and Amazon!
You can also read Mark’s exclusive follow-up piece here, surrounding the importance of cancer navigation and the critical role advisers and employers can play in supporting patients, from early detection and prevention to tailored guidance throughout treatment and recovery.
Mark is CEO of Reframe Cancer, and is motivated to continue growing the brilliant and unique service that Reframe provides in order to support as many people as possible with cancer.
He has extensive experience in the healthcare sector working across pharmacies, clinical homecare, dentistry and vaccination centres. He has worked as Managing Director at Alcura and also as Commercial Healthcare Director at Walgreens Boots Alliance.
Disclaimer
IFA Talk is for financial professionals only. All material has been carefully checked for accuracy, but no responsibility can be accepted for inaccuracies. Wherever appropriate, independent research and whatever necessary legal advice should be sought before acting on any information contained in this podcast.
Value of investments and income from them go down as well as up, so you may not get back the amount you originally invested.
